Media advisory – 2023 Census timeline

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Media advisory

2023 Census timeline

This media advisory provides key operational dates for the 2023 Census in the lead up to Census Day on 7 March 2023. Note the operational period for the census starts 13 February 2023.

Date

Activity

Media release

22 January

Launch of main marketing campaign – starting with “All of Us” TV and digital advertising 

Update of www.census.govt.nz

Yes – 24 January – the focus of the campaign is on All of Us and being counted in the 2023 Census.

26 January

na

Yes – planned for 26 January – what’s in the census?

2 February

na

Yes – planned for 2 February – how will this census be the most inclusive census yet

7 February

Public census helpline opens:

0800 CENSUS (0800 236 787) will be open seven days a week from 8am to 10pm until the end of March.

There will be extended hours from 6am to 12am from 5 to 7 March (Census Day).

From 1 April to 26 May 2023, the helpline will be open from 8am to 5pm. 

Yes – 8 February – information on how to census

13 February

Census collectors are in communities, hand delivering census packs to selected addresses.

https://www.census.govt.nz/about-the-census/how-you-will-get-your-2023-census-forms/

Note: People can complete their census forms as soon as they get them.

Yes – 13 February – who is your census collector?

From 21 February

The first mailout of census packs will start landing in people’s letterboxes.

Households will either receive:

  • a letter with an online access code to do the census online,
  • or a pack with an online census code and paper forms.

Anyone can call the helpline to order paper forms including bilingual English/re reo Māori and Large Print.

Note: People can complete their census forms as soon as they get them.

Yes – 22 February – what’s in your census pack?

28 February

One week to Census Day

Yes – 27 January – reminder you should have everything you need, and how to get support and help

7 March

Census Day

Yes

Planning census coverage:

Please get in touch to by emailing the census media and comm team at census.communications@stats.govt.nz or call 027 208 7771.

We are keen to work with media to organise interviews and provide information to ensure every household understands what they need to do to complete the census, and why taking part is so important.

Thanks

Tracy Dillimore, Census Communications Manager

 

MIL OSI

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