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Source: United Fresh

United Fresh ( has over 30 years of experience supporting and promoting the New Zealand fresh produce industry, working with the entire value chain, from seed producer and grower to consumer, providing leadership on pan-produce issues.

This is their seventh Trend Report for New Zealand.

As we head into the latter half of 2023, New Zealand’s food scene continues to be influenced by availability, sustainability and affordability with health and budget conscious Kiwi making smart choices about buying locally grown, in-season produce.

There’s some good news for consumers with the latest food price index statistics reporting fruit and vegetable prices have dropped by almost 4 percent in September. This is partially influenced by good growing conditions which have positively affected the volume of supply.

In response to supply and demand, local food producers are looking for smart ways to feed our nation with more efficient and sustainable methods of food production, with the assistance of Artificial Intelligence (AI) technologies.

Zespri RubyRed™ Kiwifruit – Make your own fruit popsicles! (see photo attached)

Zespri continues to innovate and redefine the kiwifruit experience with their culinary masterpiece – the vibrant Zespri RubyRed™ Kiwifruit variety.

Bursting with flavour and a striking hue, this recent addition to the kiwifruit family is set to revolutionise culinary adventures creating a conversation starter with its unique eye-catching colour and sweet, juicy, berry-like flavour.

Zespri RubyRed™ Kiwifruit contains antioxidants such as anthocyanins that are naturally occurring pigments within the fruit giving the fruit its red colour, and research has shown that anthocyanins can contribute to improved mood and wellbeing.

Available from March to late May, enjoy your berry affair into Autumn with this eye-catching, berry-sweet variety of kiwifruit. Amazing for the classic cheeseboard, decorative toppings for your summer salad or make your own popsicle – check out the recipe here:

2. How our youth will influence food choices

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