Source: Radio New Zealand
New Breakers ceo Troy Georgiu supplied
Former Perth Wildcats chief executive officer (CEO), Troy Georgiu is crossing the Tasman to take on the same role with the New Zealand Breakers.
The Breakers CEO role had been vacant since the basketball club brought in new owners in March.
Georgiu has a 20-year legacy in the NBL and the club said in a statement his mandate was to make the Breakers “the NBL’s premier sporting organisation, on and off the court”.
Starting with the Wildcats in 2002, Georgiu served as commercial manager for a decade before leading the club as CEO from 2017 to 2022.
Georgiu was on board with the Wildcats when the team secured back-to-back NBL championships in 2019 and 2020 and was “instrumental in maintaining the club’s legendary 35-year finals streak while delivering record-breaking membership and commercial revenue”.
His professional profile sent out by the Breakers highlighted his work as a brand revitalisation expert in “building and protecting much-loved sporting brands, ensuring they resonate with fans while meeting rigorous profitability standards”.
Following his tenure in Perth, Georgiu transitioned into business advisory.
Breakers Chairperson Marc Mitchell said Georgiu was a “world-class executive who understands the unique intersection of community, brand, and winning”.
“After conducting a global search Troy emerged as our first choice and we are excited to bring in a proven executive of his calibre.
“Our goal is to make the Breakers the top sporting brand in New Zealand, and Troy is the leader to help us get there.”
Georgiu said he understood the importance of the Breakers to basketball in New Zealand.
“I am honoured to lead this next chapter for a club that is a cornerstone of New Zealand sport. My focus is on building a front office that is as high performing as our team on the court.
“We want to grow the club, engage our fans more deeply, and ensure the BNZ Breakers compete for Championships every year.”
Georgiu will oversee all aspects of the club’s business operations.
Dillon Boucher is the president of basketball operations, overseeing all aspects of basketball and performance and his role remained unchanged as Georgiu joined the club immediately.
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– Published by EveningReport.nz and AsiaPacificReport.nz, see: MIL OSI in partnership with Radio New Zealand