Source: Soda
Kiwi entrepreneurs now have an easier way to turn their business ideas into reality. Soda has launched an online business platform, packed with short business courses that give aspiring entrepreneurs and small business owners the framework to create business success.
There are six courses which, as a complete set, provide the necessary tools and frameworks to guide aspiring entrepreneurs and new business owners through all the steps of being a business owner.
Each course is around two hours long and includes real-world insights from successful founders, downloadable checklists, templates, and actionable strategies.
The six primary Business Fundamentals courses include: Your Business Vision & Goals, Market Validation & Customer Fit, Crafting Your Brand & Competitive Edge, Money Matters, Marketing & Sales, and Legal, Compliance & Future Planning. These are complemented by a Beginners Marketing Toolkit and a free Business Setup Checklist.
Soda Innovation Specialist, Dr Fern Kelly-Zander has led the platform development and says: “Having worked in innovation and startup environments abroad – and having also launched a business while on maternity leave – I know firsthand how overwhelming starting a business can be. I always wished for a practical, easy-to-access platform like this. Business Fundamentals Online is a supportive learning experience with real-world insights, actionable tools and peer discussion to help entrepreneurs and small business owners succeed.”
Soda General Manager Anna Devcich adds: “Soda has been supporting entrepreneurs and small business owners for 16 years, during which time we’ve received constant requests for resources to support the establishment of new businesses. In 2023 we created an in-person Business Fundamentals programme which has run successfully in Taranaki and the Waikato, so the next natural step was to create an online version.
“Our online Business Fundamentals programme enables entrepreneurs and business owners to access everything they need to start a business, all in one easy place. It gives people the ability to learn the fundamentals of being a business owner anywhere, anytime and at a very reasonable price.”
The courses are targeted at entrepreneurs who wish to start their own business and small business owners who may need to refine and review their strategies.
Small business owner, Rae MacDonald, has completed all six Business Fundamental courses and says: “Business Fundamentals is jam-packed with critical actions for building a successful business. It is a tiny investment, for a big return. The Sales & Marketing module was a game-changer! I feel empowered and confident to take my business to the next level.”
Prices start at just $49 per course or $245 for all six courses.
Background
Soda helps businesses achieve their goals and create success. We connect entrepreneurs, business owners and key decision makers with the right people, tools, resources and programmes to accelerate business growth. Based in Hamilton, Soda is the Waikato’s Regional Business Partner (RBP), connecting business owners with government funding and support. Soda also provides free one-to-one coaching sessions for startups through Startup Aotearoa.
