New CommBank Health research reveals affordability concerns among patients are putting the spotlight on digital solutions, with opportunities for providers to adapt to changing patient preferences.
71 per cent of Australian patients have delayed or cancelled healthcare appointments in the last year with affordability concerns being the key driver, according to the inaugural CommBank Patient Experience Insights report released today.
The report also revealed that almost one third (28 per cent) of Australian patients are now postponing routine medical check-ups and avoiding specialist consultations following a GP referral. This trend was most prevalent among Gen X patients (40 per cent) who were found to be the most cost-conscious.
Commenting on the findings, CommBank Health CEO Albert Naffah said that while these tr
