Source: Woolworths via Undertow Media
Woolworths New Zealand will bring a world of excitement to Kiwi shopping trolleys with the launch of the new ‘Disney Worlds of Wonder’ Collector Cards, announced today.
Available from the 7th of August until the 22nd of September; ‘Disney Worlds of Wonder’ collectible cards span across four iconic worlds and feature characters from Disney, Pixar, Marvel and Star Wars, including fan favourites like Simba, Joy, Spider-Man and Darth Vader, with 108 cards to collect in total.
Also in the mix is an ultra rare Disneyland Resort themed holographic card which features the iconic Sleeping Beauty Castle. Only a handful of these cards will be in circulation across Australia and New Zealand.
Woolworths New Zealand’s Director of Brand, Bríd Drohan-Stewart says the grocery retailer is excited for customers to add a bit of extra magic to their weekly grocery shop.
“We’re thrilled to share the ‘Disney Worlds of Wonder’ collectible cards with our customers for the first time – with a universe to suit every fan. We know Kiwis of all ages love Disney and ‘Disney Worlds of Wonder’ gives customers the chance to pick up a little bit of that special magic, just by doing their usual shop.”
Tim Everett, Vice President and General Manager, Consumer Products Commercialisation, at The Walt Disney Company Australia & New Zealand said: “We’re excited to bring the extremely popular Disney collectibles program to Woolworths New Zealand customers for the very first time.
“The launch of the Disney ‘Worlds of Wonder’ collector cards explores the wonderful and immersive worlds of Disney, Pixar, Marvel and Star Wars and will give Kiwis a deeper connection to Disney’s much loved characters, stories and worlds,” he added.
Customers will receive one free collectible pack containing three double-sided cards for every $30 they spend in store or online. With a collector album available for purchase in store and online for $11. All collector albums also come with four cards to start your collection.
Customers can get an additional pack of cards when purchasing a range of participating products, limited to three bonus packs per participating brand per shop.
About Woolworths New Zealand:
Woolworths New Zealand is one of New Zealand’s largest employers with 21,000 team members across over 195 supermarkets, distribution centres, processing plants and support offices. Each week we serve over three million customers and work with hundreds of food producers and suppliers throughout Aotearoa. We’re committed to delivering New Zealand’s best supermarket experiences for customers and team with more value, innovation andaccelerated investment in our stores. We’re proud to give back to the communities we live and work in, including through the Woolworths Food for Good Foundation. Every year we donate more than $7 million in food, funding and sponsorship to our communities. Woolworths New Zealand is also the franchisor of more than 70 FreshChoice stores, which are locally owned and operated. Woolworths New Zealand is part of Woolworths Group.