Source: Media Outreach
Generation T is one of the initiatives in support of Tatler’s evolution. Since early 2020, Tatler, an Asian legacy brand since 1978, has been transforming from a traditional society magazine to a global media brand that focuses on power and influence in Asia with greater meaning and purpose, and on individuals from a greater cross-section of communities, industries and walks of life.
Tatler has taken steps toward greater involvement in social issues like equality and sustainability and areas like entrepreneurship and philanthropy through our new lists, magazine themes, online content, and events such as Front & Female, its platform for female empowerment and more recently, LGBTQ-themed content and activations. Tatler has also launched innovative products and experiences to support local businesses, such as Tatler House, reimagined events spaces, and United We Dine, a campaign to support the F&B industry. In tandem, it has also evolved in brand name, logo, content and design to be more modern & relevant; invested in significant hires; and is continually upgrading its digital infrastructure.
These initiatives are in support of Tatler’s mission promote and develop Asian identity, culture, society and business; to support local communities and individuals; and to play a key role in defining the future of the media industry.
About Tatler Asia Group
The Tatler Asia Group is the region’s leading luxury media company, producing some of the most iconic magazines, websites and experiences. Its flagship title, Tatler, established in 1978, now has editions in eight markets across Asia and is the most trusted brand to connect with influential consumers across the region. Tatler’s sub-brands include Tatler Dining, Tatler Homes, Generation T, Tatler House, Off Menu and more. Headquartered in Hong Kong, the Tatler Asia Group operates in China, Taiwan, Singapore, Malaysia and the Philippines, Thailand and Indonesia. It is fully owned by Switzerland’s Edipresse Group and the Lamunière family.
For more information, visit https://tatlerasiagroup.com/
– Published and distributed with permission of Media-Outreach.com.