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Source: Eastern Institute of Technology – Tairāwhiti

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8 mins ago

Pii-Tuulia Nikula and Surej John from the School of Business are representing EIT at the conference of the Australia and New Zealand Marketing Academy in Wellington. This years’ conference theme, “Winds of Change” also fittingly applies to Pii-Tuulia’s and Surej’s research areas.

Both give two presentations each. Surej is speaking about the “Role of customer engagement and involvement in changing social media marketing landscape” (co-authored) and the “Future of relationship marketing during winds of change”. Pii-Tuulia presentations look into “Customer protection in export education marketing” and “Student perceived pedagogical value of online simulations”. Good luck to you.