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Source: New Zealand Ministry of Foreign Affairs and Trade – Press Release/Statement:

Headline: NZ wine education offered

The first one-day certificate course was provided to around 30 wine educators, sommeliers, and importers at the Gangnam Wine and Spirits Academy in October.  The programme is an initiative by New Zealand Winegrowers with support from the New Zealand Embassy.

Highly-respected Master of Wine Bob Campbell provided participants with insights on the different aspects and facets of New Zealand wines and wine regions at classes and tastings.  The professional Korean-language training materials have been developed to increase professionals’ knowledge and enthusiasm for New Zealand wine by giving clear, consistent, and accurate information about New Zealand’s truly world class wine.

Those who successfully complete the course will be recognised by New Zealand Winegrowers as equipped to pass on an understanding of New Zealand wines to others.

Ambassador Clare Fearnley welcomed participants to the course and noted that there is no better time to be learning about New Zealand wine which is now duty free following entry into force of the Korea-New Zealand free trade agreement.  Since the FTA came into effect, New Zealand wine exports to Korea have grown 34% to NZ$1.8 million.

Also in October, New Zealand Winegrowers and 13 wineries joined forces to showcase their wine to over 300 experts from the Korean wine industry at the Conrad Hotel.   Trade Commissioner Ryan Freer told the New Zealand participants and Korean guests at the event that the wine market in Korea is growing fast with more Koreans now enjoy the quality and distinctive wines that only New Zealand’s unique climate and soil can produce.